TEXTILE CARE: ENVIRONMENTAL CONCERNS NOW CENTRAL TO EUROPEANS' NEW TEXTILE CARE HABITS.
GINETEX, the International Association for Textile Care Labelling, presents the results of its third European barometer for 2021, "Europeans and the textile care label" conducted with IPSOS. The survey was carried out in seven European countries: France, United Kingdom, Germany, Italy, Sweden, the Czech Republic and Spain.
Today, environmental awareness has become widespread and this clearly translates in our barometer’s results. If Europeans want more information on ecological textile care, it is because they are themselves inclined to change their cleaning habits and make them more environmentally friendly.
This study was conducted by the IPSOS institute, for GINETEX, the International Association for Textile Care Labelling, on a sample of 1 000 people aged 18 to 65 in each of the 7 countries (i.e. a total of 7 000 people): France, Germany, The Czech Republic, United Kingdom, Sweden, Italy and Spain. This study was conducted online from December 18 to 21, 2020 for France and from January 25 to February 15, 2021 for Germany, The Czech Republic, United Kingdom, Sweden, Italy and Spain.
RESULTS OF THE 3rd IPSOS EUROPEAN BAROMETER 2021
Environmental concerns are now central to Europeans’ new textile care habits.
BREXIT: IMPACT ON TEXTILE LABELLING
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A NEW PRESIDENT FOR GINETEX
Mr. Alejandro Laquidain, from Consejo Intertextil Español, has been elected President of GINETEX for 2 years starting 1 January 2021.
THE CHARTER FOR SUSTAINABLE CLEANING
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RESULTS OF THE 2ND IPSOS EUROPEAN BAROMETER 2019
One of the main findings is that durability of clothing is at the heart of Europeans’ interests, who wish to keep their garments for as long as possible.
HOW TO CLEAN A FABRIC FACE MASK
In the time of Covid-19, GINETEX gives you the main recommendations on how to take care for your fabric face mask.
GINETEX SIGNS THE UN CHARTER
By signing the UN Fashion Industry Charter for Climate Action, we continue our commitment to make consumers and brands aware of the changes necessary to decrease the impact of the textile and Fashion industry on the environment
SUSTAINABLE TEXTILE CARE
Clervercare.info, a full marketing program aimed at end-customers. Discover more with our video and comic strips!
A NEW PARTNERSHIP
GINETEX is now member of the Sustainable Apparel Coalition – Both of our international organizations are teaming up for a better world!
JOINT INDUSTRY ANNOUNCEMENT
A.I.S.E., APPLiA & GINETEX are publishing their joint tips for sustainable laundering.
A BAROMETER FOR CARE LABELLING
GINETEX, in partnership with IPSOS, unveils the outcomes of its European barometer "Europeans and textile care labelling".
GINETEX has developed an internationally applicable logo for sustainable care. Consumers are given information to help them reduce the environmental impact of caring for textile.